Together we gather what's good

Get to know our history, values and vision. Discover the spirit of our brand.

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Vision

Our compromise: To carry on our company by being the flavor pioneer and providing products of excellence with integrated efforts.

Mission

We create flavors with added value to share Argentineans passion.

The profitability and social responsibility are an important part of our sustainable project.

 

Values

1
Customer Service.
2
Creativity and Innovation.
3
Compromise with the results.
4
Effort in order to achieve continuous improvement and quality.
5
Trust and mutual respect.
6
Faith in each step.

History

1978

Here the story begins

The family company began its activity in San Francisco, Córdoba, Argentina.

The first compound yerba mate of Argentina is launched: Herbs from the Mountains.

1978

1982

We reached the border

We finally installed an industrial plant in Frontera (Planta Frontera), Santa Fé, Argentina. The plants has a covered area of 15.000 m2 over 8 hectares.

1982

1994

Our aromas reached San Juan, Argentina

We developed our own plantation of aromatic herbs in Valle Fértil, San Juan, Argentina.

1994

1997

The beginning of Flavored Yerba Mate

We launched the first flavored yerba mates of the market: Orange, Lemon, Grapefruit and Coffee. Thus creating a new segment for yerba mate.

1997

1998

CBSé lands in Misiones, Argentina

We installed the Santa Ana plant in Misiones, Argentina with a covered surface of 12.000 m2 over 25 hectares.

1998

2000

Certified quality with no borders

We obtained the ISO 9001-2000 (quality) certification and we were allowed to export to Uruguay, Paraguay, United States and Spain.

2000

2007

Care and protection for your body

We created the Functional category to help you follow a healthy diet and exercises routine in order to enjoy a better life.

2007

2010

We broadened our company

We installed three drying houses, one in Capiovi, one in San Pedro and the last one in Andresito; all in Misiones, Argentina.

2010

2011

Herbs from Cuyo, an unmistakable flavor

We launched a line named Herbs from Cuyo, which is a mix of boldo, lemon balm, fennel, chamomile and mint.

2011

2013

New image launch

In order to generate a greater visual impact, we re-launched all the packages of our lines with an avant-garde and colorful style.

2013

2014

Arrival of Gourmet Line

We launched the Gourmet Line for those who love new tendencies, and we keep on betting on the flavors that Argentineans choose.

2014

2015

CBSé peticiona #UnEmojiParaElMate

(Es) CBSé realiza un pedido al Consorcio Unicode, encargado del estándar de codificación de caracteres para emoticones/emojis a nivel mundial, para que considere incluir el mate entre sus opciones para futuras actualizaciones.

2015

2016

Llega el Mateando

(Es) CBSé presenta el primer Food Truck de mate del mundo.

2016

2017

CBSé Guaraná, te prende.

(Es) Relanzamos nuestro sabor Guaraná. Siempre buscando innovar en la categoría de yerba mate, presentamos nuevamente este producto con un packaging disruptivo: un paquete que brilla en la oscuridad.

1978 1982 1994 1997 1998 2000 2007 2010 2011 2013 2014 2015 2016 2017
Linea de tiempo

Distribution

The quality of our yerba mate can also be found abroad. We have crossed borders looking for CBSé flavors to be enjoyed in different languages.

America
Argentina Canada
Santa Fe Import Export Oshawa – Ontario L1J6W1
Chile Chile+
Dimak Ltda.
Camino Puerto Octay 1191- Osorno
ventasonline@dimak.com
www.dimak.cl
Chile + EEUU (New Jersey)
Smart Foods Inc.
72 Wabash Ave. Clifton. NJ 07011 USA
info@smartfoodsinc.us
www.smartfoodsinc.us
United States
Alimentos Australes LLC
Miami LForida 33186
sales@dobleausa.com
www.alimentosaustrales.com
Europe
Germany
Germany
Delicatino Gmbh - Mate-tee.de
www.delicatino.com
https://www.facebook.com/Delicatino
Spain Italy
Drogheria Carpano S.A.S.
Via Bertodano 6/A- BIELLA
Polonia
Venusti sp. z o.o. sp.k.
Ostrowskiego 9/509
53-238 Wrocław
Poland
CBSé maintains an ongoing search for new varieties of yerba mate and more applications.
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